ChatAdsYour next customer is asking ChatGPT.
More than a billion people use ChatGPT each week. Eligible Free and Go users can see sponsored placements below relevant answers. We launch, measure and scale ChatGPT Ads for e‑commerce brands: product feeds, creative, tracking and the page after the click.
60 days. $8,500 one time. Media spend separate.
See plans and pricing ↓Illustrative mockups. Fictional brands. Not affiliated with OpenAI.
We wire ChatGPT Ads into the stack you already run
A new place to reach shoppers inside the conversation.
Shoppers now ask ChatGPT what to buy and get a single answer back. Since February, OpenAI has sold sponsored placements that can appear directly under relevant answers. These labeled ads can reach shoppers exploring relevant products without changing the answer.
weekly ChatGPT users
Source: OpenAI, Aug 31 2026annualized ChatGPT Ads run rate, reached in under 200 days
Source: OpenAI, Aug 31 2026countries with Ads Manager access
Source: OpenAI Help CenterFrom pilot to full ad platform in eight months
Pilot launches in the US for big-budget brands
Self-serve Ads Manager opens to all US businesses
Product feed ads arrive
Product carousels and conversion bidding
Shopify app, HubSpot, Sponsored Agents in test
Early channel economics never last. Search and social both got more expensive as advertisers piled in. The brands that learn the channel first set the benchmarks everyone else pays for.
Every ChatGPT ad format, built around your catalog.
Third-party tested. Subscribe and save 15%.
Illustrative mockup. Fictional brands. Not affiliated with OpenAI.
Chat ads
A card under the answer with your brand, a square image, a title and one line of copy. We write to OpenAI's limits: titles up to 50 characters, copy up to 100.
See how we launch your adsSix workstreams. One team that only does this.
I'd like my brand to show up in AI answers Our sister team runs organic AI visibility (AEO) so your brand gets cited, not just sponsored. Included in Answer + Ad.
Your ChatGPT ads launch, handled.
A 60-day engagement to set up your account, launch your campaigns and decide whether the channel earns a bigger budget.
- Eligibility review and account setup
- Pixel and Conversions API
- Product feed and shopping-prompt mapping
- 40 ad variants and one landing page
- Weekly readouts and a day-60 scale, fix or stop verdict
Launch Sprint
- Engagement
- 60 days
- Creative
- 40 ad variants
- After the click
- One landing page
- Reporting
- Weekly readouts
- Day 60
- Scale, fix or stop
Media spend paid separately to OpenAI
Launch timing is subject to eligibility, business verification and OpenAI's ad review.
Sixty days to a real answer.
A focused launch, a measured test, and a clear verdict.
Set up
Policy check, business verification, Ads Manager in your name, pixel and Conversions API, feed connected.
Launch
Context-hint map, first 40 ad variants, landing page live, campaigns submitted for OpenAI review.
Learn
Weekly creative drops, bid and format tests, weekly written readout.
Verdict
Scale, fix or stop. If the numbers say ChatGPT is not your channel yet, we tell you, hand over everything we built, and you walk.
Launch timing depends on OpenAI's review and verification, which we don't control.
Simple pricing. You keep the account.
Prove the channel, or stop.
- Eligibility and policy check
- Ads Manager set up in your name, pixel and Conversions API
- Shopify feed connected and cleaned
- Context-hint map for your top shopping prompts
- 40 ad variants written to ChatGPT's limits
- One landing page built for AI‑referred shoppers
- Weekly readouts and a day-60 verdict
For brands the Sprint proved out.
- Everything in the Sprint, ongoing
- Up to $100k/mo in media managed
- 15+ new ad variants every week
- Feed optimization, carousel and conversion-bidding tests
- Custom audiences and exclusions from your customer list
- Order-level reconciliation against Shopify and your attribution tool
- Quarterly holdout test
- Month to month
Own the answer and the ad slot.
- Everything in Scale
- Organic AI visibility program so you get cited in the answer
- Sponsored Agent knowledge pack, prepared for future access
- Landing page and CRO program for AI‑referred traffic
- Email capture and flows for ChatGPT shoppers
ChatGPT media, billed by OpenAI to your account. The standard US platform minimum is $25 USD a day, and minimums in other currencies and markets vary; we recommend $5k to $10k a month for a clean 60-day test.
Attribution tools you already use
Product photography, if your catalog needs it
Attributed revenue = revenue from ChatGPT Ads conversions on a 7-day click basis, reconciled to your store's orders. No fee is ever a percentage of ad spend.
A specialist, not another line item.
| What matters | ChatAds | Generalist agency | DIY in Ads Manager |
|---|---|---|---|
| Built only for DTC and e‑commerce | Included | Not included | Not included |
| Policy check before spend | Included | Sometimes | Not included |
| Product feed engineering and carousels | Included | Rarely | You |
| Weekly creative to ChatGPT's limits | Included | Monthly | You |
| Pixel, Conversions API and order-level reconciliation | Included | Partial | You |
| Landing page and email capture after the click | Included | Not included | Not included |
| You own the account and data | Included | Varies | Included |
| Fixed 60-day sprint with a verdict | Included | Often 6 to 12 month terms | Not included |
Built for brands ready to learn fast.
Built for
- DTC and e‑commerce brands doing $100k+ a month
- Shopify or a clean product feed
- Skincare and beauty, supplements, apparel, home, pet, food and beverage, subscriptions
- Selling in the US, UK, Canada or Australia
- Teams that want truthful numbers, not hype
Supplements: US only, approved case by case, no health claims. We check before you spend.
Not a fit (yet)
- Telehealth, prescription drugs, GLP-1 and peptides, which ChatGPT's ad policy doesn't allow today
- Sexual wellness, alcohol, nicotine, cannabis and gambling
- Anyone who needs a guaranteed ROAS
- Test budgets under $5k a month
Tell us about your brand.
Share a few details about your business and what you'd like to do with ChatGPT ads. We'll help you find the right plan.
If we're a fit, we'll email you within one business day to talk through next steps. If we're not a fit, we'll tell you why.
Your store, category and current revenue.
Your markets, timing and planned media budget.
Where to reach you about your ChatGPT ads.
Good questions.
Straight answers.
Is ChatAds an OpenAI partner?
No. OpenAI's named agency partners are the big holding companies. ChatGPT Ads Manager is self-serve, so we run your campaigns inside your own account, under your business name. ChatAds is independent and not affiliated with OpenAI.
Who actually sees ChatGPT ads?
Logged-in adults on ChatGPT's Free and Go plans in supported countries. Plus, Pro, Business, Enterprise and Edu users don't see ads, and ads don't appear for users under 18 or next to sensitive topics like personal health, mental health or politics.
Do ads change ChatGPT's answers?
No. OpenAI keeps ads separate from answers and labels them as sponsored. The ad sits below the answer. That is why the page after the click matters so much.
Can supplement brands advertise?
In the US, case by case, with no health claims and products sold the way major retailers sell them. Outside the US, health categories are generally not allowed. We run the policy check before you spend anything.
What about telehealth, GLP-1 or peptides?
Not today. ChatGPT's ad policy doesn't allow them, so we won't take your money for it. Organic AI visibility is the realistic play for now.
How much should we spend on media?
The standard US platform minimum is $25 USD a day; minimums in other currencies and markets vary. For a test that tells you something real, plan on $5k to $10k a month for 60 days.
What does a click cost?
OpenAI suggests starting with a $3 to $5 maximum cost per click. Real costs vary by category and country. We'll discuss an appropriate test budget before you commit.
How do you measure results?
OpenAI's pixel plus Conversions API, a 7-day click window by default, view-through reported separately, and every number reconciled against your Shopify orders and your attribution tool. We report what actually happened, not what the platform claims.
Who owns the ad account and data?
You do. The account, pixel, feed, creative and data are yours from day one, and stay yours if we part ways.
How fast can we go live?
Usually 7 to 14 days. OpenAI's verification and ad review sit outside our control, so we start them on day one.
Do you guarantee ROAS?
No one honest can on a channel this new. On Scale we agree one profitability KPI in writing, and if we miss it in a month, your next base fee is cut in half.
Which countries can we run in?
ChatGPT Ads run in more than 60 countries. We focus on the US, UK, Canada and Australia. Health categories are US only, and in the EU audience targeting is more limited.
Ready to launch your ChatGPT ads?
We handle setup, creative, tracking and optimization through a focused 60-day Launch Sprint. Campaign launch is subject to eligibility and OpenAI's review.